Branding package for both print and digital assets for all 30+ franchise locations across U.S. and Canadian territory. Typography and illustrations specially structured to fulfill clients’ needs. Assets included: dine-in and to-go menus, carry-out bags, promotional flyers & calendar, A-frame signage. Specialty food packaging for mass distribution amongst grocery stores. Conduct market research along with focused groups to identify the favorable marketing & design trends within target audience.